Three fixed-price build sizes, a monthly care fee to match, and a short list of extras.
No "starting at" games here: the build and care prices below are the real ones. SEO is the lone exception, set per business after a free review, since ranking a roofer and ranking a bakery are different jobs.
Base camp, ridge or summit
You pay once for the build, then a monthly amount for hosting and care that scales with how big the site is.
Base camp
Starter
$2,497
build, then $49 a month for hosting & care
Up to five pages
Usually finished inside a week
Tap-to-call plus a request form on each screen
Hooked up to Search Console the day it goes live
Suits an established name in town whose web presence trails behind its word of mouth.
Cash stretched thin this season? Ring Roger and ask how this same Starter site can be covered a month at a time.
Ridge
Growth
$4,497
build, then $99 a month for hosting & care
Eight to twelve pages
Usually finished in two weeks
Every main service stands on its own page
Reviews placed next to each spot that asks for a call
Made for outfits selling several different jobs, so each one has a fair chance to be found.
Summit
Custom
From $8,500
build, then $149 a month for hosting & care
Twelve pages up past fifteen
Usually finished in three weeks
Keyword research decides the page list
Neighbor-town pages, limited to places you truly serve
For a long service menu, several locations or a crew covering both sides of the county line.
Paying for the build
Half up front holds your spot in Roger's schedule.
The other half comes due once the site is delivered for review.
Monthly hosting starts on launch day and not a day sooner. Here's what the care plan covers.
Extras
Additional page: $497 apiece.
Revision round number four (before the site is live): $297.
Ongoing local SEO: quoted once Roger has done a free review.
The count of separate services you sell usually settles it. Still torn? Describe what you do on the request form and Roger will point you at the smallest plan that covers it.
Pricing questions
Where's the SEO price?
Some trades in Cleveland County are crowded and some are wide open, so one flat number would overcharge one owner and shortchange another. Roger looks your business over at no cost, then sends a monthly figure in writing.
Could I launch with fewer pages and grow later?
Sure. Each added page costs $497, and you can order them any time after launch.
What if I want more revisions?
Three revision rounds come with every plan. A fourth round before the site goes live runs $297.
Do I pay hosting during the build?
No. The monthly fee kicks in the day the site goes live.
Not sure which camp is yours?
Give Roger a quick rundown of your services and service area. He'll name a plan and put the number in writing.